MENT ambassador Markus Hoppe was there for us at the Central German Media Days. He has summarised his impressions of the industry gathering for you.

Our most important takeaway from the Central German Media Days? Stay in touch. Learn from and about one another. Network. “Form groups,” as the DJV Saxony put it.

No time for despair

It’s hardly a surprise to anyone: the media landscape is facing substantial challenges, grappling with upheavals, and in some cases perhaps even fighting for survival. At times like these, it’s easy to lose hope. Yet it is precisely this despair that the Central German Media Days counter year after year. 🚀

When the most creative and hard-working minds in the media industry come together at mediacity Leipzig, the big issues are discussed and solutions are sought – spanning politics, business, industry, culture and much more.

The programme featured a wide range of panels offering exciting insights for media professionals across every sector: whether gaming, social media, journalism, marketing and so on – there was something for everyone. The sheer volume of best practices, insights and thought-provoking questions is difficult to capture in a single article.

How is Germany faring as a film location? What role do media companies play in the age of AI? How can radio strengthen its unique identity? How can we tame the rough terrain of the comments sections? On each of these questions, the speakers did not simply settle for the status quo – far from it. They devised solutions and put them up for debate.

➡️ Networking:

What we at Mediennetzwerk Thüringen e.V. embody in our name – and have been doing from the very start – is becoming increasingly important in times like these. That is precisely why platforms like the MTM are needed. The best conversations don’t just take place on stage – they happen above all over a cup of coffee during the breaks. It’s only then that we find solutions to problems that sometimes seem too big for us as media professionals. We made the most of this opportunity and met some brilliant new people.

Thank you for the in-depth discussions and the fantastic exchange of ideas!🔥💪

And for anyone who couldn’t be there: you can find the livestream videos to watch again on YouTube.